UIRP Webinar-2025_LP Graphic

About This Webinar

When prospective students request information from your institution, what happens next can shape how they view your campus, your culture, and their future. 

Join us to unpack the latest findings from Liaison’s Undergraduate Inquiry Response Project, a research initiative that goes undercover to understand the inquiry experience through the eyes of prospective students. 

Together, we’ll explore: 

  • Real examples of what students encounter after submitting inquiries—ranging from thoughtful, timely outreach to silence and dead ends. 
  • Revealing data on website navigation, response delays, and communication relevance that influence how students feel about an institution. 
  • Trends and patterns from seven years of longitudinal project data that illustrate what today’s students need and expect in their search process. 

You'll walk away with actionable insights and data-backed strategies to create more human, responsive, and student-centered interactions—starting from the very first point of contact. 

This is your opportunity to better understand what it’s like to be on the receiving end of your communications—and how even small changes can create a more welcoming and engaging student experience.

Presenters

Jillian Baer

Jillian Baer

Solutions Consultant
Liaison

Learn More
Jillian Baer

Jillian Baer

Solutions Consultant
Liaison

Learn More
Jillian Baer

Jillian Baer

Solutions Consultant
Liaison

Learn More
Jillian Baer

Jillian Baer

Solutions Consultant
Liaison

Learn More
Jillian Baer

Jillian Baer

Solutions Consultant
Liaison

Learn More
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Together, we can shape the future of higher education! 

Speakers:

Headshots 2025_Craig Cornell-1

Craig Cornell

Vice President of Enrollment Strategy
Liaison

Headshots 2025_Mollie Ballaro

Mollie Ballaro

AVP, Enrollment Marketing Account Manager
Liaison

Headshots 2025_Erin Stine

Erin Stine

AVP, Enrollment Management Solutions
Liaison